Understanding the market, the target group and its needs, products, and the behaviour of your competitors is the key to the success of your communication activities and the development of your brand.

We will collaborate with you on relevant research, draw up a data-driven analysis of the current situation, and design a communication strategy to meet your business and marketing goals.

We will also fully implement all aspects, from the design of an annual strategic plan, detailed media plans for online and offline media, and creative solutions to the implementation and evaluation of campaigns.

MARKETING AND COMMUNICATION STRATEGY

• Market and competition analysis
• Segmentation of target groups, customer insights
• Brand definition, positioning, tonality
• Setting of short-term and long-term goals

CAMPAIGN IMPLEMENTATION

• Creative concept, content creation
• Media planning and offline/online media buying
• PR
• Digital ecosystem setup (website, online store, SEM/SEO, UX)

EVALUATION, OPTIMISATION

• Real-time optimisation throughout the campaign
• Brand-lift, campaign impact on KPIs, ROI/ROAS
• Learnings and recommendations